Home USA
Members' Area
JATO Consultancy
JATO Academy



Local Market Packaging & Positioning

Stage four

JATO solutions support planning decisions in local markets as proficiently as within central operations.

JATO solutions support planning decisions by:

  • Enabling manufacturers to adapt the product offering to local competition
  • Facilitating competitive pricing strategies
  • Enabling sales volume and revenue plans for the new model

“JATO solutions are an invaluable tool for local product and pricing managers in defining models specific to market.”

Select the product lifecycle stage that interests you for further information.

 ‭(Hidden)‬ Content Editor Web Part

1. Strategic Product Planning 2. Product Development 3. Commercial Planning 4. Local Market Packaging & Positioning 5. Production Planning 6. Product Launch 7. Retailing 8. Evaluation